by Pablo Whittler | Oct 31, 2026 | Branding, consumer tips, Small Business Marketing
So recently, PWGD had a contract for a new logo. The client had a basic understanding of what they wanted and it was my job to flesh out the concept and make it reality. Now, to be honest, few business owners know exactly what they want. That is perfectly fine,...
by Pablo Whittler | Jul 7, 2025 | business, consumer tips
I get asked from time to time about the subject of logo trademarking and how to go about it. While currently, it is not a part of the services I offer. I think it is a good topic for discussion in general. So, here we go. Should I trademark my logo and how do I do it?...
by Pablo Whittler | Mar 15, 2024 | business, consumer tips, Design
As a graphic designer and web developer, collaboration between myself and my client is crucial for the success of any project. It’s always best to start with clear communication between us and understood and accepted expectations of the final result. Keeping this in...